All the hype surrounding CES this year was the amazing amount of new iPad competitors that were going to be unveiled.
It was said to be the “CES of the Tablet” by national television companies and newpapers. Seemingly there’s always a theme each year.
But it took me almost three days to find more than a tablet or two. Finally I found in the furthest recesses of the last great hall, a few of these devices.
I wasn’t impressed. Even Samsung’s was a fairly lame device compared to the Apple … That they were predicting the hoards who rush to buy the latest gizmo from Apple, would instead choose an essentially app-less clunky generic copy, seems absurd.
But instead it was clearly the “Show of the 3D sets” … again. Basically when you entered the booth of a company that sells 3D sets, that’s about all they really hype up.
It didn’t matter if it was Panasonic, Sony, LG, Samsung or Toshiba … probably a full 90% of the displays were about 3D technology. The basic 2D televisions were all but forgotten, with the one exception being the crazy expensive OLED ultra thin sets. (less than a quarter of an inch thick)
At this show there were 3D sets that didn’t require the shutter glasses … And believe it or not, the picture was actually worse. I can’t imagine what their marketing people were thinking … to bring a decidedly unwatchable “thing” to the world’s largest electronics show. Perhaps trying to prove that they were working on it too? I can’t see how this would help any company’s image.
In any case, all the 3D televisions that did require glasses, didn’t look even slightly better than last year.
All of the manufacturers of 3D sets are quietly disappointed in the sales, but are sticking to their guns. They truly want 3D to take off … but here’s the simple truth that they ignore … THERE IS NO CONTENT! No satellite broadcasts excepting the rare, odd show on ESPN … and only on DirectTV. Nada on cable. Virtually all the 3D DVD’s are cartoons … and this is with an entire year to get more content out. Why buy a 3D set, when there’s nothing to watch in 3D?
When someone eventually points this out to the execs at the giant TV companies, then perhaps there will be a change. After all, some of the 3D manufacturers are in fact, the owners of some of the studios. (Hello Sony!! You awake??)